When the brand new Maybelline Illegal Length Mascara, £8.99 landed on our desks this week, we were blown away not only by the general awesome-ness of this lash stretcher, but also by how amazing the packaging was in which it arrived! The innocent enough looking box pulled out to be four boxes which opening up telescopic stylee, driving home the extra 4mm of length that this mascara promises to give. Genius! Goodbye fake lashes, hello amazing length.
By Ellie Mathews