Chanel No.5 has the 'date' Factor

01 December 2009

Chanel No 5

It’s official, if you want to meet a man then dowse yourself with Chanel No.5. We all know women love it, but it’s now been revealed that it’s the perfume most likely to attract a date and one in 10 women even met ‘the one’ when wearing it (according to a Superdrug survey of 3,000 women!) That’s some ‘pulling’ power for one bottle of perfume, but then Chanel No.5 isn’t just any perfume, it’s been the bestselling fragrance in the world since the late 1920s.
So what is it about No.5?  We offer our five favourite facts about the world’s most famous perfume..
1. In 1954, when a journalist asked her what she wore to bed, Marilyn Monroe answered, 'Just a few drops of No.5,' and the fragrance became legendary.
2. Considered as a 20th-century icon, the bottle was added to the permanent collections of the New York Museum of Modern Art in 1959, and a few years later, it was immortalised in a series of nine silk-screens prints by painter Andy Warhol.
3. Mademoiselle Chanel instructed No.5’s creator, Ernest Beaux, a Russian perfumier, that she wanted 'a women’s fragrance that smells like women.' Coco chose the 5th formulation he offered her – and the No.5 label on the bottle remained.
4. According to Chanel sources, the mysterious, precious formula for the greatest success in perfumery is 'well-guarded in the silence of a safe' in a secret location.
5. This year, Audrey Tatou became the newest face of the world’s most famous perfume, taking over from Nicole Kidman. Previous No.5 muses have included Candice Bergen, Suzy Parker, Ali McGraw, Lauren Hutton, Jean Shrimpton, Cheryl Tiegs, Catherine Deneuve, Carole Bouquet, and Estella Warren.
We’re sure none of these women would ever need any help in finding a date, but if they ever did, it seems that No.5 is the one… 


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