We’ve been tracking boy beauty for a while now with the introduction of Manceuticals, a skincare range just for men and salons are also reporting that men are having everything from Botox to 'subtle lash extensions' to look younger and have an edge on their colleagues at work. So we weren’t as shocked as perhaps we would have been a year ago when this landed on our desk: Essie’s man-e-cure (get it?). Specifically for men, it’s a clear polish which dries matte leaving nails groomed, clean and protected. It seems the days of men sharing our products might soon be over (take note, David Beckham) – we can reclaim our face scrubs and fake tan! But what you think about the rise of boy beauty?