As we revealed a few months ago here at Graziadaily, our Cheryl is the new face of L'Oréal's latest product, Elvive Full Restore 5 range. So imagine our delight when we saw the first image from the campaign. As you can imagine, it's the ultimate shampoo ad! Filled with long, full, flowing glossy locks, it's as if she's just stepped out after several hours in the salon and only gives us another reason to love the Northern beauty. It even beats those heart-warming scenes of her sobbing her little heart out on The X Factor, just. For the the latest behind-the-scenes pictures of her shooting the campaign, click here. Chezza, once again you've excelled yourself!