Topping ‘influential blogger’ lists throughout the UK and beyond, Rock n Roll Bride is the brainchild of Kat Williams. Launched in 2007 while Kat was planning her own wedding, it has quickly grown from ‘just another bride blog’ to one of the biggest in the world. After becoming jaded by the limited offerings of the UK wedding industry, Kat saw a niche for alternative wedding inspiration and ran with it! Check out her thoughts on why wedding blogs rule...
I discovered wedding blogs mid-way through the planning of my 2008 wedding. At the time there were none based in the UK and all the inspiration was coming from the other side of the pond but that still didn’t stop me wailing “Waah! Why didn’t I find these sooner?!” I immediately wanted to start my own to help inspire other couples who wanted to have a more alternative wedding and since then it’s become more than just a hobby, it’s my full-time job!
If you’re planning your big day and you haven’t been stalking wedding blogs then you’ve been missing a seriously big trick. Here are my top five reasons why every single bride (and groom of course!) should be checking them out.
1. To find the most unique ideas
Wedding magazines are great but wedding blogs are better (yep, they are, sorry!) There are a number of reasons why I think this is the case but the biggest is that unlike magazines, blogs are free to read and so the bloggers don’t need to worry about appealing to the masses or shifting the most copies. Because of this it is on the blogs where you’ll find the most unique, niche and exciting ideas for your wedding. No question. There are wedding blogs that cover all styles of wedding from traditional to alternative, modern to vintage. There are regional blogs and blogs that cover destination weddings. In fact whatever your wedding style, I guarantee there is a wedding blog out there for you! Similarly lead times for on blogs are a lot shorter than that of the monthly and bi-monthly glossies. This means that the blogs always publish the most recent weddings with all the brand new ideas way before the magazines can get a look in.
2. To read someone’s genuine opinion
Blogs are generally run by one person or a very small team of people (usually at home in their PJs – oh the glamour!) which means that if you’re after someone’s genuine opinion on something, this is where you’re going to get it. Bloggers are trend-setters, style-spotters and always on the lookout for the ‘next big thing’. If you want to read genuine reviews and see someone’s real passion for weddings, you have to hit the blogs.
3. To find the very best wedding suppliers
As well as having wedding suppliers as advertisers, wedding blogs rely on the vendors to submit them content to feature. They range from the up and coming to really experienced, but if you’re still on the hunt for that perfect photographer, florist or venue, the real wedding section of a wedding blog is a great place to start. You’ll not only be able to click through to their own websites so see what they say about themselves, you’ll be able to see their work first hand on a blog and read the opinions of a couple that have actually used them for their wedding.
4. To be part of a community
A lot of wedding blogs have very active comment sections or Facebook pages where you can get to know other brides and grooms and see what everybody else is up to. These can also be really great places to bounce ideas or get advice.
5. For advice
Most wedding blogs will regularly post wedding planning advice articles. While most bloggers will be too busy to reply one-on-one to every email query they get, many of them (myself included) will often use these questions and concerns to write an article advising on the topic. I’ve written about everything from whether you should take your husband’s name when you marry to tips for getting great wedding photographs and discussions about if babies are the next logical step. I love helping my readers to plan their weddings whether it be through the inspiration and ideas that I publish or the advice columns that I write. The best part though is when couples email me their own photographs after their wedding and tell me that Rock n Roll Bride has helped them have the wedding they truly wanted. I really do have the best job in the world.
Kat is one of the headmistresses at The Blogcademy, a two-day blogging workshop co-founded alongside prolific US bloggers Gala Darling and Nubby Twiglet. The next UK Blogcademy workshop will be taking place in London on 5 and 6 of September. For further details or to book your spot, be sure to check out the dedicated Blogcademy website.