It seems it's not just the nipple and aubergine emoji that need freeing on Instagram, it's also, err, anything "curvy."
Instagram has blocked users from searching the word "curvy." A spokesperson from Instagram said to Mashable: "I can confirm that we did block the hashtag #curvy. It was being used to share content that violates our guidelines around nudity," an Instagram spokesperson told Mashable. "Please note that the block has nothing to do with the term 'curvy' itself."
The word Curvy goes against their nudity policies, but you can still search more glaring words such as #vagina or #thinspiration.
You can't search #curvy, but other enabled search terms include #curcygirl, #curvyfashion and #curvywomen.
As expected, blocking such a body-positive word has been questioned by many. The editor-in-chief of Plus Model Magazine, Madeline Jones, wrote: "Instagram has decided to suppress the hashtag #Curvy, as porn companies were using it. While many questionable hashtags are still searchable, we wonder about the logic of this bold move."
Instagram said to The Huffington Post in January about the problems with censorship: "We try hard to find a good balance between allowing people to express themselves creatively and having policies in place to maintain a comfortable experience for our global and culturally diverse community. This is one reason why our guidelines put limitations on nudity, but we recognize that we don’t always get it right."