Made in Chelsea's Millie Mackintosh is quickly becoming a fashion and beauty icon. For starters, she's a makeup artist with a beautiful blog and her own range of eyelashes. Then came the modelling gigs with the likes of Lipsy signing her up to showcase their feminine frocks. We've also seen her stripping to her undies for hair brand Umberto Giannini before St Tropez signed her up as their bronzed goddess.
Millie's also graced the cover of a magazine or two - striking a pose for FHM not once but TWICE while sporting little more than a naughty grin. It's no wonder she's snapped up a covetable boyfriend in the form of Professor Green, who proudly tweets snaps of his leggy girlfriend on a non-stop basis. And so it's official: Ms Mackintosh is no longer just a reality star.
Here at Grazia HQ, it's Millie's style hits that have won our seal of approval - the starlet sure knows a thing or two about a killer outfit. Highlights include a draped Lanvin dress, which she wore to the BAFTA TV Awards in the summer of 2012, and a floor length lipstick red gown by Belulah, one of Kate Middleton's favourite labels.
Speaking of the Duchess, Millie has the power to sway shoppers to snap up her outfits which begs the question: is this the rise of The Millie Effect? It's hard to believe that just three years ago the Quality Street heiress was an unknown.
So let's indulge our inner Chelsea girls by clicking through her top 10 style hits in the gallery above...